Growth Hacking Tools for

E-Commerce

Top 5 e-com growth-hacking tools that are cheap and don't need a developer

I’ve been in the Digital business for about 6 years now and I’ve worked with multiple brands across B2B and B2B segments. One significant change I’ve noticed of the evolution of digital is the advancement of multiple tools for tiny enhancements that have been made available to plug and play using miniscule pieces of code.

 

Specially in the e-com business, small plug-ins are what make the big behavioural shift to make a consumer buy the product. Here’s a list of 5 such tools that can be used to make the most of your growth-hacking journey as an e-com venture:

 

A no-frills, free plugin that can be used for exit or timed popups in Wordpress. It is great for list-building but doesn’t include two-step technology, which could give you lists that need filteration.

 

Five free, animated images that are proven to increase conversions in opt-in forms. Again, a great test for conversion rate optimisation.

Building a culture of experimentation in product development, Optimizely has to be on the list as a free tool for landing page A/B testing and optimization. Use it in conjunction with another free tool called the Button Optimizer for best results.

 

For any e-commerce site built on Shopify, Magento, WooCommerce or Wix, this site search tool works like a charm. Site search represents 6% of visitors but about 13% of sales as per a study conducted by Econsultancy.

 

 

The tool that legit helps you prevent cart abandonment. It’s free for the first $500 worth of sales and is very simple to use. It helps you with that gentle nudge that is required to fulfil the marketing funnel.

 

Do you have any suggestions on e-commerce plug-ins that you have found useful? Tell me about them, I’ll audit and add them to the channel.

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